The Digital Marketing Executive will oversee all aspects of online marketing strategies to drive brand awareness and lead generation. Responsibilities include managing social media campaigns, optimizing website content, and analyzing digital performance metrics. Ideal candidate will have a strong understanding of SEO, PPC, and email marketing tactics.
Requirements
- Job Role Digital Marketing Executive
- Job Type Full Time
- Workplace Type Onsite
- Industry
IT Services and IT Consulting
Secondary locations
Not provided
Responsibilities
- Overall campaign management, including market research, target audience segmentation, content development & execution, digital marketing campaign performance and tactical recommendations.
- Developing and executing strategic marketing campaigns aligned with business objectives, target audiences and budgets.
- Collaborating with cross-functional teams to create compelling marketing collateral.
- Managing relationships with external clients, agencies, vendors and partners to ensure timely and effective campaign execution.
- Ideate and implement comprehensive campaign strategies and timelines, leveraging digital marketing channels, ensuring seamless execution and delivery.
- Monitor campaign performance, measure ROI, Prepare and present campaign reports & insights to stakeholders.
- Stay updated with the marketing trends, technologies and best practices to drive campaign innovation.
Other Requirements
- 3+ years’ experience as a campaign manager, marketing manager or a similar role.
- Proven experience in campaign management and marketing with a track record of successfully executing marketing campaigns.
- Excellent knowledge of digital marketing tools and techniques, including social media platforms, email marketing software, post schedulers and web analytic tools etc.
- Strong understanding of marketing principles, campaign development and digital marketing channels.
- Relevant certifications in digital marketing or campaign management.
- Work Model : WFO - Infopark Koratty
Good to have
Not provided
About the Company
We specialize in designing and delivering tailor-made digital solutions to enterprises and startups worldwide. Our team of highly experienced developers, designers, and innovators has designed web and mobile application solutions for companies across the world.