The SEO Specialist will be responsible for planning, executing, and managing all SEO activities to improve Aquaneeta Industries’ online visibility, drive organic traffic to the company website and support marketing & sales goals through better search engine rankings and user experience.

Skills

• Keyword Research
• On Page SEO
• Off page SEO
• Collaboration Skills
• Monitoring
• Google Analytics
• Google Search Console

Requirements

• Job Role Seo Specialist
• Job Type Full Time
• Workplace Type Onsite
• Industry Machinery Manufacturing

Secondary locations

About

Not provided

Responsibilities

• Keyword Research & Strategy — Conduct comprehensive keyword research relevant to Aquaneeta’s products/industry; identify keywords for product pages, blog posts, landing pages, and other content to target prospective customers.
• On-Page SEO Optimization — Optimize website pages (product pages, landing pages, informational pages) including metadata (title tags, meta descriptions), headers, internal linking, URL structure, image alt-tags — ensuring SEO best practices.
• Technical SEO & Website Health — Work with the web development/IT team (if any) to address technical SEO issues: site architecture, crawlability, page speed, mobile responsiveness, site indexing, core web vitals.
• Off-Page SEO / Link Building — Plan and execute off-page SEO efforts: link building, outreach (e.g. guest posts, collaborations, industry directories), backlinks from authoritative/relevant domains to improve domain authority.
• Content Collaboration & Optimization — Work with content writers / marketing team to ensure content is SEO-friendly: blog posts, product descriptions, metadata, landing page copy. Ensure new content aligns with SEO strategy.
• Analytics & Performance Monitoring — Use SEO and analytics tools (e.g. Google Analytics, Google Search Console, or other SEO tools) to monitor website traffic, rankings, user behavior, identify issues, opportunities — and prepare regular SEO performance reports with insights and recommendations.
• SEO Strategy & Continuous Improvement — Develop and implement long-term SEO strategy aligned with business goals (sales growth, brand visibility, lead generation, etc.). Monitor search-engine algorithm updates/trends and adapt SEO practices accordingly.
• Cross-functional Collaboration — Coordinate with marketing, web/development, product, and content teams to ensure seamless execution of SEO across all digital assets and campaigns (e.g. product launches, promotions).

Other Requirements

• Proven experience as an SEO Specialist (or similar role), ideally 2+ years.
• Strong knowledge of SEO best practices: keyword research, on-page SEO, off-page SEO, link building, technical SEO.
• Experience with analytics and SEO tools: Google Analytics, Google Search Console, and optionally SEMrush, Ahrefs, Screaming Frog, etc

Good to have

Not provided

About the Company

Aquaneeta is one of the leading water treatment plants or water purifier manufactures and suppliers in Kerala.