The Digital Marketing Manager will oversee all online marketing efforts, including social media, email campaigns, and SEO strategies, to increase brand awareness and drive traffic to the company's website. This role will require strong analytical skills to track and measure the success of digital marketing campaigns and make data-driven decisions to optimize future strategies. The ideal candidate should have experience in digital marketing and be proficient in SEO, SEM, and social media platforms.

Skills

• Digital Marketing
• Execution Skills
• Collaboration Skills
• Coordination

Requirements

• Job Role Digital Marketing Manager
• Job Type Full Time
• Workplace Type Onsite
• Industry Animation and Post-production

Secondary locations

About

Not provided

Responsibilities

Digital Marketing Strategy:

• Develop and implement comprehensive digital marketing strategies aligned with the company's goals and target audience.
• Identify new opportunities for growth, expansion, and improved brand visibility across various digital channels.
• Monitor industry trends and stay updated on emerging digital marketing techniques and tools.

YouTube Channel Management:

• Oversee the management, growth, and optimization of our YouTube channels.
• Develop and execute content strategies to engage and expand our YouTube audience.
• Collaborate with internal teams, content creators, and influencers to produce high-quality and engaging video content.
• Optimize video metadata, tags, thumbnails, and descriptions to improve search rankings and click-through rates.
• Track and analyze channel performance, audience behaviour, and key metrics to refine strategies and drive growth.
• Stay informed about YouTube policies, algorithm updates, and best practices to ensure compliance and maximize channel performance.

Social Media Management:

• Develop and implement social media strategies across various platforms, including but not limited to Facebook, Instagram, Twitter, and LinkedIn.
• Create engaging social media content, including graphics, videos, and written posts.
• Monitor and respond to user comments, messages, and inquiries on social media platforms.
• Analyze social media metrics and provide regular reports on campaign performance, identifying areas for improvement.

Content Creation and Coordination:

• Collaborate with the creative team to produce compelling digital content that aligns with the brand's voice and messaging.
• Coordinate content creation schedules, ensuring timely delivery and adherence to quality standards.
• Optimize content for search engines and social media platforms to maximize visibility and engagement.

Analytics and Reporting:

• Monitor and analyze digital marketing campaigns, website traffic, and social media performance using analytics tools.
• Provide regular reports and insights to management, highlighting key performance indicators, trends, and areas of opportunity.
• Use data-driven insights to optimize marketing strategies, improve ROI, and drive continuous improvement.

Other Requirements

Digital Marketing Strategy, You-Tube and Social Media Management, Analytics and Reporting, Team Management, Problem Solving Skills, content creation and Coordination, Experience in various SEO and Digital Marketing Tools, written and communication skills. Min 10+ Years Experience.

Good to have

Not provided

About the Company