As a Digital Marketing Associate, you will support the execution of online marketing campaigns across various digital channels including social media, email, SEO, and paid ads. Your role involves content creation, performance tracking, and optimizing strategies to enhance brand visibility and lead generation. This position requires creativity, analytical thinking, and a passion for staying updated with digital trends.

Skills

• SEO
• Performance Marketing
• Google Analytics
• Web Trends
• CMS

Requirements

• Job Role Digital Marketing Associate
• Job Type Full Time
• Workplace Type Onsite
• Industry IT Services and IT Consulting

Secondary locations

About

Not provided

Responsibilities

• Execute tests, collect and analyze data and results, identify trends, page and page SEO
• Track, report, and analyze website analytics and PPC initiatives and campaigns
• Social media management and giving apt suggestions for improving Digital Marketing
• Run Google Ads, Facebook Ads, and LinkedIn Ads and maximize the promotion of the brand
• Writing blog posts and uploading to the website and social media and working with the marketing team to drive SEO in content creation and content programming
• Optimize copy and landing pages for search engine marketing
• Perform ongoing keyword discovery, expansion, and optimization
• Research and implement search engine optimization recommendations
• Develop and implement a link-building strategy
• Work with the development team to ensure SEO best practices are properly implemented on newly developed code
• Recommend changes to website architecture, content, linking, and other factors to improve SEO positions for target keywords.

Other Requirements

• Proven SEO experience for 1+ years
• Solid understanding of performance marketing, conversion, and online customer acquisition
• In-depth experience with website analytics tools (e.g, Google Analytics, WebTrends)
• Experience with website analysis using various analytics tools including Google Analytics and an internal reporting tool.
• Experience in working with popular keyword tools (Google, Word Tracker, Keyword Discovery, etc).
• Experience in working with CMS and building/administering content in CMS environments.
• Knowledge of ranking factors and search engine algorithms.

Good to have

Not provided

About the Company

Odox SoftHub LLP is an Odoo ERP partner committed to helping businesses unlock the full potential of Odoo ERP solutions. We specialize in Odoo Implementation, development, customization, migration, integration, and training, along with web and mobile app development. Our goal is to provide businesses with the tools they need to succeed in a rapidly evolving digital landscape. 

 With over 100 satisfied clients across diverse industries such as Retail, Healthcare, Manufacturing, Education, Hospitality, and FMCG, we create tailored Odoo ERP solutions that address specific business challenges, enhance efficiency, and drive profitability. 

 Our experienced team offers expert IT consulting and high-quality development services for web and mobile applications. We also provide in-depth business analytics, helping organizations make data-driven decisions and foster growth. 

 At Odox SoftHub, we are passionate about providing businesses with innovative technology solutions, helping them thrive in today’s dynamic market.