We’re looking for a data-driven, creative and ROI-obsessed Senior Performance Marketer to help us grow.

Skills

• Meta Ads
• Performance Marketing
• UTM tracking
• Looker studio
• ROAS
• CPL
• CAC
• Google Ads
• Whatsapp Marketing

Requirements

• Job Role Senior Performance Marketer
• Job Type Full Time
• Workplace Type Onsite
• Industry E Learning

Secondary locations

About

Not provided

Responsibilities

• You’ve been running paid ads for high-ticket programs. 
• Managed and optimized high-budget ad campaigns (₹5L+/month) across Meta Ads, Google Ads, and WhatsApp Marketing to drive high-quality lead generation for high-ticket services.
  
• Utilized tools like GA4, Looker Studio, and UTM tracking to analyze campaign performance, model attribution, and deliver actionable insights for continuous growth
  

Other Requirements

• 3+ years of hands-on experience in performance marketing
• Strong experience with Meta Ads (Facebook & Instagram) and Google Ads (Search, Display, YouTube), WhatsApp Marketing
• Experience managing ₹5L+/month ad budgets
• Proven success in generating high-quality leads for high-ticket services
• Skilled in optimizing for ROAS, CPL, and CAC with a growth mindset
• Deep understanding of marketing funnels (TOFU, MOFU, BOFU)
• Experience in running conversion experiments (A/B testing, landing page testing)
• Proficiency in tools like GA4, Looker Studio, UTM tracking, and attribution modeling

Good to have

• Experience in marketing in EdTech or Career/Skill Development domains
• Familiarity with LinkedIn Ads or Performance Max campaigns
• Built or managed dashboards to track key performance metrics
• Collaborated with content, design, and product teams on growth campaigns

About the Company

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