Brand Marketing Manager
Autobahn Trucking Corporation Pvt Ltd
- 2 Vacancy
- Kochi
-
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- Posted: 4 months, 14 days ago
- Not yet applied
- Job id67640ebffc48f7e90472aed8
- Experience7 - 8 years
- SalaryNot disclosed
- Job Applicants0
Lead the development and execution of brand strategy to drive awareness and growth. Develop and implement marketing campaigns across various channels. Analyze market trends and consumer insights to optimize brand positioning and messaging.
Skills
- Market Research
- Customer relationship management
- Leadership Skills
- Communication
- Marketing
- Marketing Campaigns
- Creativity
- Time Management
- Attention to detail
Requirements
- Job Role Brand Marketing Manager
- Job Type Full Time
- Workplace Type Onsite
- Industry Automobile
Secondary locations
Not providedAbout
Not provided
Responsibilities
- Responsible for ensuring that the products, services, and product lines that fall under their brand resonate with current and potential customers.
- Conduct consumer and market research.
- Identify how our brand is currently positioned in the market.
- Design a research-based brand strategy.
- Develop and execute marketing campaigns aimed at communicating our brand message.
- Communicate our brand personality internally and align the company around foundational ideas.
- Lead marketing team members through campaigns.
- Measure and report on the success of marketing campaigns.
- Anticipate consumer trends and keep the brand up to date.
- The ability to manage and allocate budgets.
- Should to be in contact with other departments such as finance, marketing communications, sales, and product development to ensure a strategic overview of the business and future market opportunities.
Other Requirements
- The job of a Brand Marketing Manager requires a diverse set of skills and attributes to be successful in the role.
- Proficiency in market research is essential for understanding consumer behavior and market trends.
- Strong customer relationship management skills are necessary to maintain and foster connections with clients.
- Effective leadership skills are needed to supervise a team and drive results.
- Excellent communication abilities are vital for conveying brand messages clearly.
- A deep understanding of marketing principles and strategies, as well as the ability to develop and execute marketing campaigns, are key requirements.
- Creativity, time management, attention to detail, and a passion for marketing are also crucial qualities for a Brand Marketing Manager to possess.
Good to have
Not provided
About the Company
Autobahn Trucking Corporation is one of the largest, privately-owned companies in the state of Kerala. A subsidiary of Nippon Group, Autobahn Trucking has consistently maintained its position and reputation as a leading private sector trading mainly specialized in the automotive domain.
The company was established in 2012, partnering with Daimler India Commercial Vehicles. Since then the company has been expanding and diversifying. The Group now has a wide range of exciting activities and companies. It is a privately owned, professionally managed company. The executive management is composed of professionals with international experience in varying areas of expertise. Overall, with the company’s joint ventures and associations, Autobahn Trucking employs over 1000+ staff.
Autobahn Trucking has experienced continued success, a culture adapted from the Nippon DNA.
A large measure of this success has come from the company’s advanced, flexible management style and long-term vision. The MD’s unique vision, introducing modern business strategies, has positioned Autobahn Trucking as a leading private sector trading group in the state of Kerala, Maharashtra, and Goa.