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Email Marketing Specialist

HTIC Global

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  • Posted:   5 months, 24 days ago
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  • Job id67c6ef37be5f07a822a39e98
  • Experience2 - 3 years
  • SalaryNot disclosed
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Email Marketing Specialist

HTIC Global Kochi No of views: 0

The Email Lead Generation Specialist is responsible for driving B2B Corporate RFQ generation through strategic email campaigns. The primary objective is to generate a minimum of 100 RFQs per month with a minimum conversion rate of 20% while maintaining data accuracy and CRM updates.

Skills
  • Communication
  • Organizational skills
  • Problem Solving
  • Time Management
  • Analytical skills
  • E Mail Marketing
Requirements
  • Job Role Email Marketing Specialist
  • Job Type Full Time
  • Workplace Type Onsite
  • Industry Outsourcing and Offshoring Consulting
Secondary locations
Not provided
About

Not provided

Responsibilities

Primary Responsibilities

  • Plan, execute, and optimize email campaigns to generate corporate RFQs.
  • Ensure a minimum of 100 RFQs per month with a conversion rate of at least 20%.
  • Develop and maintain a high-quality email database of corporate clients.
  • Craft compelling email content to engage decision-makers and drive responses.
  • Monitor campaign performance metrics and optimize strategies for better results.
  • Work closely with the sales team to ensure seamless follow-up and lead conversion.
  • Maintain and update CRM systems with lead details and interactions.

Secondary Responsibilities

  • Research and identify new corporate prospects to expand the client base.
  • Provide insights and reports on email campaign performance.
  • Ensure documentation accuracy and adherence to email best practices.

Other Requirements

  • Qualification: UG Graduate in any discipline.
  • Experience: Minimum of 2 years of experience in B2B email lead generation.
  • Prior experience in handling UAE-based corporate clients is preferred.
  • Strong expertise in email marketing tools and CRM platforms.
  • Proficiency in Excel or Google Sheets and documentation.

Skills

Must Have:

  • Excellent written communication skills for crafting engaging email content.
  • Data analysis skills to measure and optimize email campaign performance.
  • Ability to work in a target-driven environment and meet KPIs.
  • Strong organizational and time management skills.

Good to have

  • Experience in the insurance or financial services sector.
  • Familiarity with UAE corporate market trends and engagement strategies.
  • Proven track record of achieving and exceeding lead generation target

About the Company

A world where outsourcing meets excellence – welcome to HTIC Global! We stand as a beacon of excellence in the outsourcing landscape of Dubai, UAE. Renowned for our commitment to quality & client satisfaction, we take pride in being one of the best outsourcing company in the UAE region. With a dedication to delivering exceptional services, we have emerged as a trusted partner in sectors like - travel, aviation, financial consultancy, insurance, etc.

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