We are seeking a skilled and results-driven Google Ads Specialist to manage and optimize Pay-Per-Click (PPC) campaigns across various digital channels. The ideal candidate will have hands-on experience with Google Ads and a strong understanding of data analytics to drive successful campaign performance and maximize ROI.

Skills

• Communication
• Interpersonal Skills
• Analytical skills
• Problem-Solving Skills

Requirements

• Job Role Google Ads Specialist
• Job Type Full Time
• Workplace Type Onsite
• Industry Technology, Information and Internet

Secondary locations

About

Not provided

Responsibilities

• Manage and optimize PPC campaigns, including shopping ads, search ads, and remarketing campaigns for the US e-commerce market
• Conduct comprehensive keyword and negative keyword research to improve campaign performance.
• Adjust and refine bidding strategies across various parameters such as keyword, placement, device, geography, and demographics.
• Monitor daily account performance, identify underperforming keywords, and ensure campaigns remain within allocated ad budgets.
• Maintain and improve essential performance metrics such as quality score, impression share, CTR, and ROI.
• Generate performance reports by tracking key indicators, analyzing trends, and identifying opportunities for campaign growth and improvement.

Other Requirements

• Two years experience in managing paid digital campaigns

• Hands-on knowledge of Google Ads (AdWords),Google Analytics, Facebook Business Manager, and other paid media platforms.

• Understanding of different campaign types, including shopping, search, and remarketing.

 • Strong analytical and problem-solving skills with a keen attention to detail.

• Excellent communication and interpersonal skills. 

• Ability to create performance reports with clarity  and actionable insights.

• Creative thinker with a strategic mindset and a  passion for digital marketing.

Good to have

Not provided

About the Company

Founded in 2008, and incorporated as private limited in 2018, SBSOL Digital is an innovative information technology services provider to e-com and promotional product businesses across North America. Striving to set a new paradigm in Information Technology and Custom Product marketplace, we carved a niche of our own within a short span of time. We are now a strong team of 100+ taking credit to 1,60,000+ happy customers in USA & Canada.

Winning the ‘VAJRA’ Award by Department of Labor & Skills, Govt. of Kerala, SBSOL is an equal opportunity workplace where nothing except passion for work matters! Our young, self-motivated, and innovative team works in a professional but fun-filled work environment which brings out the best in them. Diversity of our workforce and their unique abilities have gone a long way in fostering strong customer relationships and striking a personal rapport with our audience.

As we continue to expand and diversify into newer realms, we are ready to share our extensive knowledgebase with you and offer the best of everything in product marketing industry. We go that extra mile to make our patrons feel appreciated and this is what our clients love about SBSOL Digital the most!